A number of people would state that using a software program for the purpose of article marketing is unethical in some ways because the writer is not writing the content. Would those same people say that it is unethical for a secretary to use a word processing program instead of a typewriter due to its time saving properties? Let’s be honest, with what you get paid by some companies to write articles you will not be able to quit your day job unless you can write not only quality but quantity.
These programs are actually beneficial to not only article writers and marketers, but also the writers of product reviews, journalists, bloggers , among others. A benefit of using computer software to write articles enables the writer to produce higher volume of assignments, yet without sacrificing the quality for the sake of the quantity.
If a company has the means, they can hire a staff of writers to do nothing other than constantly write articles about the company, its services and build on its reputation by publishing customer reviews, but that would be very costly. There appears to be more benefits to using article marketing software; in so much as it also can search the web to verify that the final, written product is not plagiarized in any way.
From the aspect of the writer, being able to verify that the article you are submitting is yours in its entirety is as valuable as the article marketing software.
The capability of some of the article marketing software available includes checking for plagiarism by being able to search every single bit of information on the internet, in a matter of minutes and comparing it to your article for originality faster than you can imagine possible! This appears to be a more efficient use of time and a great show of responsibility on the part of the writer to guarantee that the article is one hundred percent original.
When your work is able to be verified as original it increases the credibility of the author and the company that the article represents as well.
Companies that sell these articles to corporations, individuals and others are providing a service to not only that company but to their customers as well. Article writing is a multipurpose relationship between the company hiring the article writers and the clients that are purchasing the final product; it translates to more money in everyones pocket at the end of the day!

